MKT731 Assignment 1 Solution and Discussion

[zareen]

Provide a brief summary of the article titled “Popularity of Brand Posts on Brand Fan Pages: An Investigation of the effects of Social Media Marketing”
Article has been uploaded in download section of LMS with the name “Assignment1” Important Note:-

1. The summary shouldn’t be more than 800 words and not less than 500 words.
2. The summary shouldn’t be plagiarised and must be in your own words.
3. The summary must covered the key areas of the article. Do not provide irrelevant
   information.
4. Before writing summary, carefully read the article available in the download section
   titled “How to summarise a research article”