MCM511 Assignment 2 Solution and Discussion

zareen

TOPIC
Agenda Setting Theory
In 1958, Norton Long wrote: “In a sense, the newspaper is the prime mover in setting the territorial agenda, it has a great part in determining what most people will be talking about, what most people will think the facts are and what most people will regard as the way problems are to be dealt with.”
Q. Considering the agenda setting theory, analyze the front and back page of DAWN and Daily Jang for 2 days (Dates: 1st & 2nd Nov) and highlight the issues that are on the agenda of these newspapers.
Guidelines:
 Consider the online newspapers by assessing the archive section.
 Do not consider hard copies of newspapers for this assignment.
 Analyze the headlines, sub headings and placement of news for ranking an Issue.
 Issue can be related to health, politics, crime etc.
 Collect data as per the given table.
Note: As a proof for your work, give online links to newspapers.

Marks 20 (Each Day Analysis=10*2)
Theories of Communication MCM511
Department of Mass Communication
Virtual University of Pakistan SEMESTER FALL 2019
ASSIGNMENT NO.2 MARKS:15

Note: Copied material will be graded “Zero”.

Schedule
Opening Date and Time 21st Jan, 2020 At 12:01 A.M. (Mid-Night) Due Date and Time 27th Jan, 2020 At 11:59 P.M. (Mid-Night)
Note: Only in the case of Assignment,24 Hrs extra / grace period after the above mentioned due date is usually available to overcome uploading difficulties which may be faced by the students on last date. This extra time should only be used to meet the emergencies and above mentioned due dates should always be treated as final to avoid any inconvenience.
Important Instructions:
Please read the following instructions carefully before attempting the assignment solution.
Deadline:
 Make sure that you upload the solution file before the due date. No assignment will be accepted through e-mail once the solution has been uploaded by the instructor.
Formatting guidelines:
 Use the font style “Times New Roman” and font size “12”.
 It is advised to compose your document in MS-Word 2003.
 Use black and blue font colors only. Solution guidelines:
 Use APA style for referencing and citation. For guidance search “APA reference style” in Google and read various website containing information for better understanding or visit http://linguistics.byu.edu/faculty/henrichsenl/apa/APA01.html
 Every student will work individually and has to write in the form of an analytical assignment.
 Give the answer according to question, there will be negative marking for irrelevant material.
 For acquiring the relevant knowledge don’t rely only on handouts but watch the video lectures and use other reference books also.
Rules for Marking:
Please note that your assignment will not be graded or graded as Zero (0) if:
 It has been submitted after due date
 The file you uploaded does not open or is corrupt

zareen

@umar-nadeem posted idea

zareen

Dawn News (Friday, November 1, 2019)
Front Page:

Minister faces flak over hasty explanation as train inferno leaves 73 passengers dead
Witnesses dispute Sheikh Rashid’s claim that gas cylinders caused blast
read full story
Prices of three petroleum products raised
ISLAMABAD: The government on Thursday increased the prices of three major petroleum products — high speed diesel…petroleum-products-raised
read full story
Pakistan, China reject held Kashmir bifurcation
Term Indian action illegal and void; Islamabad says move violates UN Security Council’s resolutions, bilateral
read full story
After four-day journey, ‘Azadi march’ lands in capital
• JUI-F chief insists that marchers will also stage sit-in • Fazl, Shahbaz to address public gathering today • Govt
read full story

Dawn News (Friday, November 1, 2019)
Back Page:

‘Azadi march’ betrays lack of coordination among parties
PML-N’s announcement about ‘postponement’ of rally till Friday adds to confusion.
read full story
No flag, constitution for held Kashmir under its new status
Mehbooba Mufti urges the Indian government to engage with Kashmiris ‘before it’s too late’
read full story
Court sets aside DC order, frees Kifyatullah MANSEHRA / ABBOTTABAD: The Peshawar High Court, Abbottabad circuit bench, on Thursday set aside an order of the…
read full story
More removal requests sent to Twitter this year than ever: report
Removal requests from the government have witnessed a spike since PTI has come to power.
read full story