International Communication
MCM604

SEMESTER FALL2019
MARKS: 15

TOPIC Propaganda Tools
Learning Objectives:
 To develop the understanding of politics.
 To develop the creative skills. Task:
Propaganda is one of the oldest terms that we associate with global communication. It has been in use for centuries and affects communication both domestically and abroad. With advances in communication technologies, propaganda has become increasingly important, even dangerous, in this modern day. Propaganda has to do with the use of communication channels, through known persuasive or manipulative techniques, in an attempt to shape or alter public opinion.
The propaganda used different strategies and these are name calling, glittering generality, transfer, testimonial, plain folks, card staking, and the band wagon effect.
In this regard, your task is to explain the given below propaganda strategies with the help of two examples of every type.

  1. Name calling

  2. Glittering generality

  3. Plain folks
    Learning outcomes: Students will be able to:
     Analyze the role of propaganda
     Identify the steps involved in propaganda 

     Note: Copied material will be graded “Zero”. Schedule
    OpeningDateandTime January 10, 2020 at 12:01 A.M. (Mid- Night)
    Due Date and Time January 16, 2020 At 11:59 P.M. (Mid- Night)
    Note: Only in the case of Assignment, 24 Hrs extra / grace period after the above mentioned due date is usually available to overcome uploading difficulties which may be faced by the students on last date. This extra time should only be used to meet the emergencies and above mentioned due dates should always be treated as final to avoid any inconvenience.
    Important Instructions:
    Please read the following instructions carefully before attempting the assignment solution.
    Deadline:
     Make sure that you upload the solution file before the due date. No assignment will be accepted through e-mail once the solution has been uploaded by the instructor.
    Formatting guidelines:
     Use the font style “Times New Roman” and font size “12”.
     It is advised to compose your document in MS-Word 2003.
     Use black and blue font colors only. Solution guidelines:
     Use APA style for referencing and citation. For guidance search “APA reference style” in Google and read various website containing information for better understanding or visit http://linguistics.byu.edu/faculty/henrichsenl/apa/APA01.html
     Every student will work individually and has to write in the form of an analytical assignment.
     Give the answer according to question, there will be negative marking for irrelevant material.
     For acquiring the relevant knowledge don’t rely only on handouts but watch the video lectures and use other reference books also.
    Rules for Marking:
    Please note that your assignment will not be graded or graded as Zero (0) if:
     It has been submitted after due date
     The file you uploaded does not open or is corrupt