BusinessWebsite Success launches the new V3: ten new features for better website analysis

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After several months of development, we are proud to present the latest version (V3) of software for lasting website optimization. This major update was focused on significant usability enhancements, as well as an improvement in flexibility of reporting. But let’s start at the beginning 🙂

Why V3?

We never rest on our laurels. The customer feedback, which has been coming in on a daily basis, motivates us to continuously improve our software. Technology is constantly changing, we want to give users of our software the best intuitive tool that is technologically up to date.

That’s NEW at!

1. Modular design

The first distinctive feature of the new version is its modular structure. It gives you easier access to various tools without having to go through the full navigation. For example, the WDF * IDF text analysis tool is now within easy reach on the side bar.

As of today, you’ll see 5 different innovative tools on the side bar:

  • Zoom – Onpage for lasting optimization
  • Focus – for detailed quick checks of individual URLs
  • WDF * IDF – for smart text analysis
  • Keywords – for long-term monitoring of keywords
  • monitoring – for careful monitoring of servers and performance


Figure 1: New concise navigation on the left side at V3

2. The big facelift

When we developed V3, our designers were not snoozing either. The new layout and modified navigation allow you to work more intuitively with the different tools. By shifting the navigation to the left side, it is now much easier to navigate through various reports.


Figure 2: Modular design for better usability and quick access to the various innovative tools

But that’s not all. The new interface provides extensive information and report aids for ambitious website optimizers who want to learn even more. From now on, each report column and every graph will include help features.

Are you stuck? Just ask Prof. Serpino. He briefly explains each report and always has a few optimization tips ready for you! At the beginning, you will get a small guided tour through the software which can be accessed multiple times as needed. In the following small screencast, you can view all of the report help features in more detail.

3. New report in Zoom: What is indexable?

The first question that comes up in each website analysis is usually: ”What content of my website is actually found by the search engines?”.

We want to answer this question comprehensively with our new indexability report. Here you can see at a glance, all the crawled URLs and which ones are indexable (green bars) and which ones are passed on or have a canonical tag. However, it also shows the un-indexable pages that are flawed and need to be checked.


Figure 3: The new Indexibility Report in V3

4. More new reports V3 makes further reports available whereby you can analyze individual websites even more thoroughly. In the coming weeks, we will introduce these new reports in more detail as part of the blog and present use cases that you may find useful in your daily optimization work. So, stay tuned and optimize;)

These reports are entirely new additions to V3:

  • Assets Report
    Shows where JavaScript, CSS and images are located
  • Extended Sitemap Report
    Several reports to be able to analyze the sitemaps more accurately, such as status codes, update frequency, priority, etc.
  • Social Reports
    Shows previews for Facebook and Twitter, to enhance the interaction in social networks
  • Outbound Content Report
    Displays external content linked to your website

5. Filter functions now “sticky”

A significant modification was made to the filter functions as well. has always had powerful filter functions. But in the new version each filter setting gets detected and saved. You can now jump to other reports with this filter set and won’t have to reload the settings.

6. Flexible reports: Combine columns into reports at your discretion

One of the major new features is the increased flexibility in each report. You can now include each column in another report, thus making it possible to link all the reports and combine information from various reports.

But this is best illustrated with an example:

Let’s say you want to get a list of all the faulty pages of your domain and know at the same time, whether they still have inbound links. Additionally, you want to determine the status codes for the errors. This is now possible in a single report. Simply add the applicable columns from other reports. Ta-da. This screencast will show you how easy it is.

7. Identifying document types

We have also added an important new feature for document identification. This means that all URLs are now checked for their document type (MIME type). That way you can see what type of document it is. A typical use case in a business setting could be finding all images that no longer appear or identifying all videos that load slowly. For developers, there may be certain CSS files that need to be found. You can get relatively easy answers to these types of questions with V3 and simply filter by document type from now on.


Figure 4: Different document types are available and filterable in V3

8. Sharing for success: sending report URLs

Sharing is caring. We often collaborate with other developers, copywriters and webmasters. For this reason, you now have an option in the new version to bookmark and share reports with others. It’s quite simple. Have you ever compiled a report and wanted to share it? Click at the top right “Share report” and select the appropriate time frame for how long the report is to be valid. Share the generated URL with your colleagues, customers or clients. They will be able to use the report including all features within the set time frame.


Figure 5: You can choose how long you would like to share the report


Figure 6: Just copy the generated link and share it

9. Advanced stuff: building custom reports

Our software covers many possible scenarios and applications, depending on the wishes and requirements of our users. Among the many reports you can also find reporting options for the technically advanced who want to build their own extensive reports using data extraction. The “Custom Fields” report gives you the flexibility to create specific reports and save them.

The data extraction spans all crawled static HTML pages with server response 200. Our tool supports the following modes for extracting data:

  • XPath: all XPath selectors and attributes
  • CSS path: CSS path and optional attributes
  • Regex:. for advanced applications, such as HTML comments, inline JavaScript or plain text

Certain information can be extracted from source text through a string using regular expressions. You can use the following options in for that purpose.

  • Regex: Search in HTML
  • Regex: Searching text
  • XPath
  • CSS path

Example case

We need all author images from the OnPageMagazine and want to clearly display them in a report per URL.

For this purpose, you can select the snippet and choose for example an appropriate regex in the corresponding mode (e.g. search in HTML) filter in the project settings at the top right. Additionally, you can enter a report name that will be displayed in the navigation.

In this case the string would be as follows:



Figure 7: The “test a selector” tool in the project settings

You will get following custom author image report, which is not included as a default option in Nothing stands in the way of you creating your own reports according to your requirements in You do have to know the regular expression syntax of course.

Figure 8: The custom field “author picture”

Note: In the future, we will cover even more applications. If you want to read up on a specific topic or need help in a particular situation, please write to and we will take it into account in our editorial plan.

10. Robots.txt Monitoring

A further useful extension of is the “robots.txt Monitoring”. We check every hour whether your robots.txt is available (Status 200). If not , you will receive an email warning.

Figure 9: The new robots.txt monitoring

Figure 10: Here you can see whether something has been changed in your robots.txt file

We also regularly check certain changes to your robots.txt file. When a new version of the file occurs, the tool will list the exact number of changes. With more than 5 changes you will get a warning via email so you can check the circumstances. Some changes might not have been planned. This feature gives you an exact overview of your robots.txt settings and ensure every change will be documented.

Get the new version right now

In the coming weeks we will start the migration and move all customer accounts to the new version step by step. If you like, you can do this manually. Please sign-in now and start by via >>

An overview on the most important features of the V3 can be found in our infographic:


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